We also fool ourselves with the stories we tell ourselves. When I was in my late teens, I wanted to own a Jeep. I imagined myself cruising around with the roof and doors off. I couldn’t imagine a cooler or more fun vehicle to own (with the exception of maybe a Corvette Stingray). An older friend of mine at the time, who had once owned a Jeep, told me “it’s more fun watching someone else drive a Jeep than it is to drive one yourself.” I later found out he was right.

The Stories We Tell and Why