“If our charities do not at all pinch or hamper us, I should say they are too small. There ought to be things we should like to do and cannot do because our charitable expenditure excludes them.”
— C.S. Lewis, Mere Christianity
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It’s not a brand that creates marketing-driven products. It has never advertised because it doesn’t need to: advertising exists to create imagined value, to imbue a product or a brand with a quality that isn’t really there. It’s a socially-acceptable and highly-lucrative form of deceit used by brands who know, innately, that its products can’t justify themselves.
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Its rise has been fueled by word of mouth, or blog posts on sites such as this one. There’s no seeding, gifting of products or relying on so-called “influencers.” Instead of coercing, the brand seduces. Emphasis is entirely on the product.
—Aleks Eror -
We don’t come into this world separate, or belonging to a select few, but we’re a part of the human race. All of us amazingly the same in spite of our differences.
This is the real thing. We belong to each other. We always have…
I count it a loss if I don’t touch a life, offer a smile, a prayer, a pause along the way. So every day I continue to do this one tiny thing. This one tiny, incredible thing.
—River Jordan, Praying for Strangers -
“The question of where to live and what to do is really insignificant compared to the question of how to keep the eyes of my heart focused on the Lord. I can be teaching at Yale, working in the bakery at the Genesee Abbey, walking with poor children in Peru, or writing a book, and still feel totally useless.”
—Henri Nouwen -
Stop pleasing yourself and you will not hate your brother; stop loving yourself and you will love God.”
—St. Maximos the Confessor -
“In an ordinary journey, the further the traveler proceeds, the more tired he becomes; but on the way of spiritual life the longer a man travels, reaching forth unto those things which are before, the greater the strength and power he acquires for his further progress.”
—Saint Nicodemus of the Holy Mountain -
“As often as you find your way to be peaceful, without variations, be suspicious. For you are deviating from the divine ways trodden by the weary footsteps of the saints. The more you proceed on the way towards the city of the kingdom and approach its neighborhood, this will be the sign: you will meet hard temptations. And the nearer you approach, the more difficulties you will find.”
—St. Isaac of Syria
